English Premier League club Chelsea FC has announced today on their club website that Infinite Athlete will be their principal partner for the 2023/24 season.

The brand will appear on the front of the men’s and women’s teams’ playing kits and training kit sleeves, starting with Chelsea Women’s FA Women’s Super League game against Tottenham Women on Sunday.

Chelsea FC chief executive officer, Chris Jurasek, believes Infinite Athlete’s technology infrastructure can proliferate European football.

“From the outset, it was clear the potential Infinite Athlete has in leveraging technology to unlock competitive advantage and enhance the fan experience.

We have a like-minded partner in Infinite Athlete. The speed at which our relationship has grown, alongside the evolution of Infinite Athlete’s business, made this an obvious extension to our partnership.

Infinite Athlete has the potential to revolutionize the world of football and global sports, particularly when it comes to fans wanting to consume more match and player data and control their own viewing experience, while also providing players and coaches with insights and analytics that can help with player performance, health, and safety”. He said this after announcing Infinite Athlete as their partner.


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